BEFORE THE BUSY SEASON

Seasonal Inventory Cash Flow Planning

A seasonal purchase uses cash before sales replenish it. Build a purchase-to-collection plan around your actual products and selling window, whether the peak is summer, back-to-school or a local busy season.

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PRACTICAL USES

Separate the cash commitments

01

Purchase schedule

Record supplier deposits and balances separately. The full order total may not be due on one date.

02

Landed cost

Add freight, duties where applicable, packaging and receiving costs to the product cost. Avoid counting a quoted inclusive cost twice.

03

Selling costs

Account for channel fees, fulfillment, expected returns and markdowns when translating sales into usable cash.

04

Remaining stock

Plan for inventory still on hand after the peak. Unsold stock has not replenished the cash spent on the order.

BEFORE YOU SUBMIT

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Bring these assumptions into focus

  • Order quantities, current stock and actual prior-season sales
  • Supplier deposit, delivery and final-payment dates
  • Expected selling prices, fees, returns and markdown assumptions
  • Available cash, ongoing costs and existing financing commitments

COMMON QUESTIONS

How is this different from the holiday inventory guide?

This guide works through order economics and cash timing for any seasonal peak. The holiday inventory guide focuses on preparing a holiday-specific inquiry and includes the initial form.

Should I use projected sales as monthly revenue?

Keep forecasts separate from revenue already generated. Use actual business figures where requested and clearly label seasonal expectations as estimates in the optional notes.

Can I start before the supplier quote is final?

Yes. Describe the purpose and timing and label preliminary figures as estimates. Requested amount, revenue figures and bank statements are optional on the initial form.

MAKE YOUR REQUEST CLEARER

A practical planning checklist

Work backward from the selling window

Start with the date stock needs to be ready to sell. Include supplier production, transit and receiving time, and map the payments along that timeline. Then map when sales channels actually settle funds. Booking a sale and receiving the cash can happen on different dates.

Try a smaller sell-through case

Illustrative example: 1,000 units at a $20 landed cost require $20,000 for stock. If only 600 units sell at $40, gross sales are $24,000 before selling fees, returns, payroll, financing and other costs. The remaining 400 units still tie up $8,000 of inventory cost. Gross sales exceeding the initial stock cost does not establish profit or payment affordability.

Compare order sizes and supplier terms

Compare a full order with smaller staged orders, including differences in freight and unit prices. Ask suppliers whether delivery or payment can be staged; do not assume they will agree. Use your own stock and sales history to identify slow-moving items before treating a volume discount as a saving.

Put financing payments on the same calendar

Ask when repayments start, how often they occur and what the total cost is. A payment schedule that begins before sales receipts arrive can widen the initial gap. Test later sales, markdowns and a lower sell-through rate alongside rent, payroll and current commitments. For a holiday-specific purchase, our holiday inventory guide provides a request checklist.

For background on organizing revenue, expenses, and cash flow, see the U.S. Small Business Administration’s business finance guidance.

By Loan Sweet Loan · Updated

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